Easy-to-use software to unlock customer insights, find your market, and create products people love.
Easy-to-use software to unlock customer insights, find your market, and create products people love.
Easy-to-use software to unlock customer insights, find your market, and create products people love.
Trusted by 150+ innovators around the globe
Trusted by 150+ innovators around the globe
Success Stories
Success Stories
Our Discovery Platform is already changing the way people innovate — from medical to manufacturing and products.
Innovation Within has been invaluable to our SLUStart I-Corps program. Participants used to spend months trying to gather insights they now have at their fingertips in days.
Their content is immediately organized and consumable which allows me, as an educator, to help them dive into business model validation and customer development faster than ever before.
Ken Harold
I-Corp Cohort Leader, Saint Louis University
Before using the Discovery Platform, I felt like / was treading water and not seeing much progress getting me toward my goals. Once I got into the platform, I began thinking about development differently. The structure of how the software works allowed me to start asking myself the right questions as I gathered Insights from interviews that which inform how I would build my own platform.
Michael Bertrand
Founder of NewDirections, Louisiana State University
Innovation Within's Discovery Platform made customer discovery easy for our team. We were able to record, log and review our interviews in multiple locations then hop on a team call and collaborate remotely. Having everything centrally organized where we could surface insights, connect the dots and share our learnings with other team members was incredibly beneficial.
Maricely Ramirez-Hernandez
Co-Founder of Burnflex, Rutgers University
Using the Discovery Platform has been so helpful in uniting our collaborative team to collect, analyze, and respond to data collected from our stakeholder interviews. The team at Innovation Within is extremely responsive and the software can enable anyone and any team to capture insights and propel learning to drive impactful solutions.
Heather Hiscox
Founder & CEO, Pause for Change
At the University of Washington… we need to manage multiple, often large, commercialization workshops at the same time. This has historically been a very time consuming process.
With the Discovery Platform we now have a centralized place where all of our student teams work and receive input from instructors. We run several training programs each year with IW's software and it has been a game changer to managing programsKen Myer
CoMotion Innovation Hub, University of WashingtonInnovation Within has been invaluable to our SLUStart I-Corps program. Participants used to spend months trying to gather insights they now have at their fingertips in days.
Their content is immediately organized and consumable which allows me, as an educator, to help them dive into business model validation and customer development faster than ever before.
Ken Harold
I-Corp Cohort Leader, Saint Louis UniversityBefore using the Discovery Platform, I felt like / was treading water and not seeing much progress getting me toward my goals. Once I got into the platform, I began thinking about development differently. The structure of how the software works allowed me to start asking myself the right questions as I gathered Insights from interviews that which inform how I would build my own platform.
Michael Bertrand
Founder of NewDirections, Louisiana State UniversityInnovation Within's Discovery Platform made customer discovery easy for our team. We were able to record, log and review our interviews in multiple locations then hop on a team call and collaborate remotely. Having everything centrally organized where we could surface insights, connect the dots and share our learnings with other team members was incredibly beneficial.
Maricely Ramirez-Hernandez
Co-Founder of Burnflex, Rutgers UniversityUsing the Discovery Platform has been so helpful in uniting our collaborative team to collect, analyze, and respond to data collected from our stakeholder interviews. The team at Innovation Within is extremely responsive and the software can enable anyone and any team to capture insights and propel learning to drive impactful solutions.
Heather Hiscox
Founder & CEO, Pause for ChangeAt the University of Washington… we need to manage multiple, often large, commercialization workshops at the same time. This has historically been a very time consuming process.
With the Discovery Platform we now have a centralized place where all of our student teams work and receive input from instructors. We run several training programs each year with IW's software and it has been a game changer to managing programsKen Myer
CoMotion Innovation Hub, University of WashingtonInnovation Within has been invaluable to our SLUStart I-Corps program. Participants used to spend months trying to gather insights they now have at their fingertips in days.
Their content is immediately organized and consumable which allows me, as an educator, to help them dive into business model validation and customer development faster than ever before.
Ken Harold
I-Corp Cohort Leader, Saint Louis UniversityBefore using the Discovery Platform, I felt like / was treading water and not seeing much progress getting me toward my goals. Once I got into the platform, I began thinking about development differently. The structure of how the software works allowed me to start asking myself the right questions as I gathered Insights from interviews that which inform how I would build my own platform.
Michael Bertrand
Founder of NewDirections, Louisiana State UniversityInnovation Within's Discovery Platform made customer discovery easy for our team. We were able to record, log and review our interviews in multiple locations then hop on a team call and collaborate remotely. Having everything centrally organized where we could surface insights, connect the dots and share our learnings with other team members was incredibly beneficial.
Maricely Ramirez-Hernandez
Co-Founder of Burnflex, Rutgers UniversityUsing the Discovery Platform has been so helpful in uniting our collaborative team to collect, analyze, and respond to data collected from our stakeholder interviews. The team at Innovation Within is extremely responsive and the software can enable anyone and any team to capture insights and propel learning to drive impactful solutions.
Heather Hiscox
Founder & CEO, Pause for ChangeAt the University of Washington… we need to manage multiple, often large, commercialization workshops at the same time. This has historically been a very time consuming process.
With the Discovery Platform we now have a centralized place where all of our student teams work and receive input from instructors. We run several training programs each year with IW's software and it has been a game changer to managing programsKen Myer
CoMotion Innovation Hub, University of WashingtonInnovation Within has been invaluable to our SLUStart I-Corps program. Participants used to spend months trying to gather insights they now have at their fingertips in days.
Their content is immediately organized and consumable which allows me, as an educator, to help them dive into business model validation and customer development faster than ever before.
Ken Harold
I-Corp Cohort Leader, Saint Louis UniversityBefore using the Discovery Platform, I felt like / was treading water and not seeing much progress getting me toward my goals. Once I got into the platform, I began thinking about development differently. The structure of how the software works allowed me to start asking myself the right questions as I gathered Insights from interviews that which inform how I would build my own platform.
Michael Bertrand
Founder of NewDirections, Louisiana State UniversityInnovation Within's Discovery Platform made customer discovery easy for our team. We were able to record, log and review our interviews in multiple locations then hop on a team call and collaborate remotely. Having everything centrally organized where we could surface insights, connect the dots and share our learnings with other team members was incredibly beneficial.
Maricely Ramirez-Hernandez
Co-Founder of Burnflex, Rutgers UniversityUsing the Discovery Platform has been so helpful in uniting our collaborative team to collect, analyze, and respond to data collected from our stakeholder interviews. The team at Innovation Within is extremely responsive and the software can enable anyone and any team to capture insights and propel learning to drive impactful solutions.
Heather Hiscox
Founder & CEO, Pause for ChangeAt the University of Washington… we need to manage multiple, often large, commercialization workshops at the same time. This has historically been a very time consuming process.
With the Discovery Platform we now have a centralized place where all of our student teams work and receive input from instructors. We run several training programs each year with IW's software and it has been a game changer to managing programsKen Myer
CoMotion Innovation Hub, University of Washington
You have a great idea.
Let's transform it into a successful product.
You have a great idea.
Let's transform it into a successful product.
Instant business models. On your custom canvas.
Instant business models. On your custom canvas.
AI-generated Business Model Canvases
Business models are hard. Leave it to the robots to create an effective business model that can take your IP to market.
Rebecca
Christian
Custom canvas to fit everyone's needs
Define your hypothesis, audience, and more with a customizable canvas you can work on in multiplayer.
Take the guesswork out of customer interviews.
Transcribe your meetings with ease
Whether audio or video, we help you focus your conversation on what really matters − the discovery.
Instructors: Evaluate cohort performance
Sharpen your team's interview and customer discovery skills by highlighting areas of excellence and opportunities for improvement.
Uncover deep insights and data. Find what works and doesn't.
Discover the truth about your products
Easily connect insights from your notes or transcriptions to specific hypotheses to validate your business model.
Export Analytics, stay in the loop
Export your analytics quickly with our simple analytic tools, and get insights into team dynamics, track progress, and ensure the path to success.
Articles
Explore our content spanning various topics, curated to inform, engage, and help your path to discovery.
Customer Discovery: Your Gateway to Breakthrough Innovation
Your home base to discovering the secret to unleashing innovation
Read more
Effective Customer Discovery
Learn how to implement Customer Discovery with a strategic and structured approach
Read more
What is a Business Model Canvas?
Learn about the business model canvas and how it can help you understand your customers better.
Read more
Finding Actionable Insights
How to dig deep into customer discovery interviews that lie just beneath the surface.
Read more
Must-Read Books for Customer Discovery
An updated list for 2024 of the best books to learn more about customer research and discovery.
Read more
Learning the Lean Canvas
A streamlined, efficient approach to business planning for startups developed by Ash Maurya.
Read more
Articles
Explore our content spanning various topics, curated to inform, engage, and help your path to discovery.
Customer Discovery: Your Gateway to Breakthrough Innovation
Your home base to discovering the secret to unleashing innovation
Read more
Effective Customer Discovery
Learn how to implement Customer Discovery with a strategic and structured approach
Read more
What is a Business Model Canvas?
Learn about the business model canvas and how it can help you understand your customers better.
Read more
Finding Actionable Insights
How to dig deep into customer discovery interviews that lie just beneath the surface.
Read more
Must-Read Books for Customer Discovery
An updated list for 2024 of the best books to learn more about customer research and discovery.
Read more
Learning the Lean Canvas
A streamlined, efficient approach to business planning for startups developed by Ash Maurya.
Read more
Discover. Innovate. Succeed.
Develop your business model, discover your market, and de-risk your next innovative product.
